# Data minimization and privacy by design

> Data minimization and privacy by design are the principles behind modern privacy law. Steady Pace takes them to their limit: it collects nothing and stores everything on your device.

The principles behind every serious privacy framework are simple: collect the least you can, and build protection in from the start. Steady Pace treats them as absolutes rather than targets. Here is what each one means, and how far the app takes it.

**The short answer:** Two ideas sit under most privacy law: data minimization, collect only what you need, and privacy by design, build protection into the product from the start. Steady Pace treats both as absolutes. It collects nothing off your phone and stores everything on the device. The protective state is the only state the app has. These principles appear in frameworks like ISO/IEC 29100. Steady Pace expresses them in their strongest form: no data collected.

## Data minimization, as zero

Data minimization usually means trimming. Ask for the postal code instead of the full address; keep records for a year rather than forever. To hold your pace and log your run, Steady Pace needs no account, no cloud profile, and no server copy of your route. The offset on your GPS is discarded on the phone during processing. There is no dataset on a server, because the app needs nothing at all.

## Privacy by design, as the only design

Privacy by design asks that protection be the default and built in from the start, rather than offered as a setting a user can find. Steady Pace has no privacy settings, because there is no less-private mode. The app cannot share your runs, cannot upload your route, and cannot show you an ad, because those options were never built. The protective behavior is the only behavior.

## Purpose limitation, by construction

Purpose limitation says data collected for one reason should not be quietly reused for another. A fitness app that sells your location to advertisers breaks this. Steady Pace cannot, because the data never leaves your phone. There is no second purpose available for information never collected.

| Principle | The usual reading | Steady Pace |
| --- | --- | --- |
| Data minimization | Collect a little less | Collect nothing off the device |
| Privacy by design and default | Protective settings, on by default | No settings, because there is no other mode |
| Purpose limitation | Do not reuse data for new purposes | No data leaves the phone to reuse |
| Storage limitation | Delete data after a while | Data lives only on your device, under your control |

Steady Pace collects nothing and keeps everything on your phone. These are the principles taken literally.

- [GDPR](https://steadypace.ca/compliance/gdpr): These principles, written into law.
- [App Store privacy label](https://steadypace.ca/compliance/apple-app-privacy-label): The principles, shown on the store as Data Not Collected.
- [Zero network connections](https://steadypace.ca/blog/running-app-that-makes-no-network-connections): The mechanism that makes it literal.

**What is data minimization?**

The principle that you should collect only the personal data you need, and no more. Steady Pace needs nothing off your phone to hold a pace and log a run, so it collects nothing.

**What is privacy by design?**

Building data protection into a product from the start and making it the default, rather than an option a user must enable. Steady Pace has no privacy settings because there is no less-private mode; the protective behavior is the only behavior.

**Which frameworks are these principles from?**

They run through the GDPR, California's CCPA and CPRA, and privacy frameworks like ISO/IEC 29100. Steady Pace is built on the principles themselves, in their strongest form: no data collected, everything kept on your device.

**How is "no data" stronger than "less data"?**

Data that is never collected cannot be breached, sold, subpoenaed from a server, or exposed by a policy change. Collecting none removes those risks entirely.


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Source: https://steadypace.ca/compliance/data-minimization-privacy-by-design
App Store: https://apps.apple.com/app/steady-pace/id6773682525
